Product Sampling & Channel Activation
Miqqi Data Solutions Field Marketing Services is a pioneer in providing the most professional and dependable product sample services to a wide range of enterprises in FMCG, FMCD, eCommerce, banking, telecommunications, and other industries.
We are professionals at transforming your business into a brand that a prospective buyer prefers over another while shopping in a store. Our exceptional and individually designed in-store activation tactics assist your store in increasing sales by a significant margin.
Product Sampling and In-Store Activation Features and Benefits
When it comes to raising your overall revenue, product sampling and in-store activation are critical. Product sampling entails allowing a customer to taste a product before purchasing it. While only 25% of customers said they were more likely to buy a product after seeing a television commercial, 73% said they were more likely to buy it after first testing it..
The following are the advantages of product sampling and in-store activation:
- Product Selection.
- Enhanced brand awareness.
- A greater number of sales.
- Connect with your target audience all at once.
In-store activation: greater product engagement
- Activation in-store.
- Increased chances of your goods grabbing the customer's attention.
- More acquiring and selling options.
- Better positioning of product to increase sales.
We Provide New Store Activation Opportunities to Help Your Business
Miqqi Data Solutions has been in business since 1999, therefore we understand what motivates field activation. Here's how we can help you better manage your channels:
Creating opportunities through new channels
- For eCommerce shipping of your products, we use Kirana outlets as redistribution sites.
- We convert traditional storefronts into places of sale where customers may submit online orders.
Creating new opportunities through current channels
- We supply traditional trade stores with wireless/Bluetooth Point-of-Sale (POS) equipment.
- We encourage businesses to become neighborhood hyperlocal partners.
Introduction of a new product
- We construct UPI payment centres using various ways.
Channel enlargement
- Depending on the season, we increase the number of places of sale for various types of beverages.
What Is the Importance of Store Activation in Product Sampling?
In-store activation is critical for product sampling since it raises overall brand awareness. Store activation leads to customer activation since the product is purposefully placed to attract the shopper's eye.
The following are the benefits of field activation for product sampling:
- Once your customer has tested your product, you will receive valuable first-hand feedback.
- Enhanced brand visibility
- Bring new life to an old brand and reach a younger audience faster.
- Cut through the clutter of advertising - TV advertisements, newspaper ads, web ads, and so on.
- Strengthen your brand's positioning.
Why Should You Use Miqqi Data Solutions for Product Sampling and Store Activation?
Over the past two decades, Miqqi Data Solutions has specialised in-store activation, consumer activation, field activation, and product sampling. Excellent and novel shop activation tactics
- Professionals with extensive experience are at your disposal
- Excellent store execution
- Merchandising, promotion, sales, and field marketing are all in one place.
- There is no intricacy and there is complete flexibility.
Miqqi Data Solutions can assist you whether you want to introduce a new product or raise the point-of-sale of a specific product during peak season.